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HM: Difference Between Keepsake and Red Box

About Hallmark ...

Hallmark creates many types of ornaments including our flagship Keepsake Ornaments.

Keepsake Ornaments come in a logoed red box with the word "Keepsake" below the Hallmark name.

  • Keepsake ornaments are dated
  • Keepsake ornaments include Storytellers, Limited Quantity, continuing series, licensed characters, convention and member exclusive, and personalized ornaments.
  • Many feature "magic" like sound, light, or motion.
  • Keepsakes offer a new model line each year

Other Hallmark branded ornaments are available in many themes, perfect for gift giving.

  • Hallmark branded ornaments include Signature, Tree Trimmers, and licensed resin.
    • Signature ornaments
      • Made of premium material such as porcelain or metal
      • Include a gift box
    • Tree Trimmers
      • Made of a variety of materials including metal, plastic, and fabric
      • Do not include a box
    • Licensed resin; also referred to as Red Box ornaments
      • Include licensed characters
      • Made of resin
      • Presented in a red box
      • Do not include the Keepsake logo

 

source: https://www.care.hallmark.com/s/article/Keepsake-vs-Non-Keepsake-Ornaments (August 2021)